There’s also the fruitiness and sweetness of candied pears and strawberry shortcakes. Nose : Vanilla-forward, with notes of cinnamon rolls, apple doughnuts and tea biscuits. So if this all “flesh-and-bone” aspect of whisky production was to be taken away by a machine, some algorithms, I would genuinely lose a certain interest in the product (I’ve never been good at Maths anyway…)īut bare with me ! Because it’s not actually as terrible as it may sound 😀 There’s beauty even in human errors, our mistakes can create great things, our genius lies in our unperfection (hey there Tarte Tatin !). Like many of us whisky lovers, my passion for the amber nectar was conveyed to me by fellow human beings, and I believe the human aspect of the industry is also a huge part of what makes it attracting and fascinating. I still was kinda excited though, not lying… And I was more than delighted to receive a bottle of this controversial liquid ! My traditional boring self regained its full power with a lot of existential questions – “Come on Anne-Sophie, where’s the human side of whisky in this ?” “Are you really getting excited at an algorithm-generated liquid ?” “ Is this just a marketing gimmick” ?.

The AI then pulled together a new recipe suggestion.”Īfter the excitement wave calmed down, I double-checked with my values and ethic, and I did come down to Earth, at least a little bit. Using the Microsoft Azure platform, data was collated including Mackmyra’s previous recipes as well as consumer feedback, evaluations, reviews, ratings, and awards. The limited-edition single malt, called Intelligens, has been created in partnership with Finnish tech company Fourkind. “Swedish craft distiller Mackmyra has produced what it claims to be the world’s first whisky to be created using artificial intelligence.

When I first received Swedish-whisky producer Mackmyra‘s press release about this innovative, “first of its kind” bottling, my initial reaction was a cheer excitement, as a “young” (I mean, is 29 still young though ?) digital-native annoying millennial, I was like “ WOW THIS IS EXCITING! THIS IS THE DAMN FUTURE, MY FAV SCI-FI MOVIES ARE COMING TRUE!” (Kidding about this last part, I hate Sci-Fi movies…). Let’s talk about something pretty unique and somehow fascinating !

Let’s talk about Mackmyra Intelligens AI:01 (I know, me too this kind of appellation really reminds me of someone… ).

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